By Chuck Martin We may be about to see just how many people are seriously interested in making mobile payments. After months of early testing […]
Continue readingTag: keynote speaker Chuck Martin
The Challenge of Mobile Payments at Small Merchants
By Chuck Martin For anyone looking to small businesses to be a key driver of mobile payments there’s good news and bad news. The good […]
Continue readingTargeting Customers To Influence Intent
Marketers keep inching closer and closer to mobile customers by using more precise targeting in hopes of influencing intent. Foursquare recently added ratings to locations […]
Continue readingApartment Renting With Apps – And A Little Luck
Following the lead of many other consumer activities, apartment hunting has gone on-demand mobile, which sometimes can be a very good thing. The time frame […]
Continue readingThere’s a Category For That App
With continually improving technology and an arsenal of a million or so apps, smartphones can be made to perform almost any task. Phones can do […]
Continue readingStop & Shop & Scan: Grocery Retailer Gets Mobile Proactive
It’s understandable that a consumer might use in-store mobile barcode scanning to save money on a big-ticket item. The customer can scan an item, quickly […]
Continue readingYour Customers Are Going Mobile
We’re in the midst of yet another technological revolution slated to be bigger than that of the TV or PC and marketers will be faced […]
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Books by Chuck Martin
