With so many developers attending SXSW, it seemed only natural for someone to run a healthy tech completion, which is what AT&T did with its […]
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The Fun in Getting to SXSW
Getting to Austin yesterday for today’s Interactive sessions opening today proved to be a trying adventure for many. Strong winds closed DFW Airport, a main […]
Continue readingSXSW and the Networked Car
One of the more obvious big marketing spenders at SXSW was Chevy, which showcased its 4G LTE concept car in addition to an entire fleet […]
Continue readingThe Money in Mobile
There’s a wealth of research pointing to how big the mobile market will be say, three to five years from now. While some of the […]
Continue readingThe Legacy of SMS & MMS
Watching the recent stumbles of Netflix moving from its tried and true model of DVDs mailed in those red envelopes to Internet-streamed movies is another […]
Continue readingThe Smartphone: It’s Personal
Mobile is unique. While it has various attributes that require marketers to determine the best ways to interact with the untethered consumer, there is one […]
Continue readingSome Really Young Smartphone Users
Sitting in a Starbucks recently, we watched as a couple handed their iPhone to a toddler sitting in a stroller with them next to their […]
Continue reading30 Percent Off in 30 Seconds
We recently dropped in to a Foot Locker at a mall to pick up some socks. We selected the package and I pulled out my […]
Continue readingThe Future of Mobile Video?
About a week or so ago I was speaking with someone about a large, empty building Apple was sitting on in North Carolina. We were […]
Continue readingWill People Watch Live TV on a Mobile Phone?
So now along comes Dyle, from a consortium of a dozen major broadcast groups with the intent of delivering live television to mobile devices. A similar service […]
Continue readingGoogle+ App for Android vs. iPhone
The Google+ app finally became available for the iPhone at the App Store after launching for Android some time ago and as one might expect […]
Continue readingMoney to Move Through Mobile
A recent study forecasting enormous growth in mobile payments for digital and physical goods comes as no great surprise. Money transfers via mobile devices are […]
Continue readingSocial Goes Mobile
Mobile is becoming a dominant vehicle for social networking. More than 250 million people already access Facebook from their mobile phones and the company points […]
Continue readingHow Businesses Can Use 2D Barcodes
In 1974, at a Marsh’s Supermarket in Troy, Ohio, a 10-pack of Wrigley’s Juicy Fruit gum was run through a hand-made laser scanner, for a […]
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Books by Chuck Martin
